P L A Y
I’m working on a series of digital work titled play, which can then be used for print. I’m looking to develop about 4-5 pieces of artwork and this is where I’m at with it so far (stuck). I keep changing my mind with the colours I use and layer blend modes - just need to keep playing about with it and see where it goes 

P L A Y

I’m working on a series of digital work titled play, which can then be used for print. I’m looking to develop about 4-5 pieces of artwork and this is where I’m at with it so far (stuck). I keep changing my mind with the colours I use and layer blend modes - just need to keep playing about with it and see where it goes 

Web banners

I put together a facebook and twitter banner for the clearing campaign, which will be used on the official social media sites for the university.

I had to keep in mind the dimensions of each site. Twitter was a bit awkward because the image is automatically cropped and unscaled for some reason, so there’s some parts of the header that will be invisible to the user (hence the placement of the salford stories badge and text).

Intro transition

I was asked to create some motion work to be used as an introduction for the university’s videos, as the one they have at the moment is a bit boring. I’ve taken the idea of the red band (part of the brand identity of the university) and added movement to it to reveal the logo.

I’m also going to produce an outro transition and possibly a title device to go on videos.

I’ve been working on the university’s alumni magazine for the past couple of days where quite a few pages need amending in terms of content and layout. On a tight deadline with this too, considering the end of year budgets and turnover for printing the magazine.
I’m enjoying this because it’s putting me under real world pressure to get it finished. There’s a lot of work involved and a lot of passing around to different departments to make sure it is to everyone’s standard.

I’ve been working on the university’s alumni magazine for the past couple of days where quite a few pages need amending in terms of content and layout. On a tight deadline with this too, considering the end of year budgets and turnover for printing the magazine.

I’m enjoying this because it’s putting me under real world pressure to get it finished. There’s a lot of work involved and a lot of passing around to different departments to make sure it is to everyone’s standard.

This is a logo I’ve developed for the ITS team of Salford University, which will be used on the university computers. My IT Desk is an extended LANDesk-application and will allow staff and students to submit Incidents (i.e. faults) and Requests (for new IT services) and track the progress of cases. IT Services needed a visual brand for My IT Desk and I used elements of LANDesk’s current logo (arrows) as a source of inspiration for the My IT Desk identity.
I produced a variety of different sized logo’s due to the fact that they will need to use it as a desktop shortcut icon as well as an icon on the university’s staff and student channels. It will also be used as a screensaver and I provided the IT services team with black and white version in JPEG and PNG formats, with and without the word mark.

This is a logo I’ve developed for the ITS team of Salford University, which will be used on the university computers. My IT Desk is an extended LANDesk-application and will allow staff and students to submit Incidents (i.e. faults) and Requests (for new IT services) and track the progress of cases. IT Services needed a visual brand for My IT Desk and I used elements of LANDesk’s current logo (arrows) as a source of inspiration for the My IT Desk identity.

I produced a variety of different sized logo’s due to the fact that they will need to use it as a desktop shortcut icon as well as an icon on the university’s staff and student channels. It will also be used as a screensaver and I provided the IT services team with black and white version in JPEG and PNG formats, with and without the word mark.

Clearing campaign idea
I was told that we are having advertisement put onto big screens across Manchester, Leeds, Liverpool and Birmingham - basically the Northern cities - for clearing.
Naturally, people, including myself, said we should have shots of the MediaCity campus and/or shots of the emerging Gateway on campus. But I later thought this would be quite boring and dull, something that wouldn’t interest potential students and something that wouldn’t grab your attention. So I came up with a risky campaign idea that incorporates regional slang to ‘big’ the university up and have a direct conversation with the target audience.
The project managers liked the idea, but was concerned that it was too risky and they were too cautious about putting it straight out there. I still think this idea is the best option to take - being risky is good!

Clearing campaign idea

I was told that we are having advertisement put onto big screens across Manchester, Leeds, Liverpool and Birmingham - basically the Northern cities - for clearing.

Naturally, people, including myself, said we should have shots of the MediaCity campus and/or shots of the emerging Gateway on campus. But I later thought this would be quite boring and dull, something that wouldn’t interest potential students and something that wouldn’t grab your attention. So I came up with a risky campaign idea that incorporates regional slang to ‘big’ the university up and have a direct conversation with the target audience.

The project managers liked the idea, but was concerned that it was too risky and they were too cautious about putting it straight out there. I still think this idea is the best option to take - being risky is good!

This is a complimentary gift card to be given out at The Lowry.

I produced a few front and back options before we decided on having a shot of the peel building on the front and then a grey coloured back with the copy. I wanted to add a piece of L.S. Lowry’s artwork as the DL was about the famous artist.